Founder of Puxiang.com, established Puxiang Culture in 2013, Puxiang.com is currently the largest online community in China's industrial design field. With more than 4.1 million total fans and over 690 million cumulative hits, the platform has become the backbone of the design industry's internetisation. It is committed to the creation of a designer ecosystem centred on product/industrial design, and fights for the rise of China's manufacturing industry.